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Use Epayarea’s Co-branded Debit Cards To Promote Your Business:

10.22.2009 · Posted in Business News Article

If you wish to attract new customers towards your business, co-branded debit card programs can be your ideal option. Co-branded debit card programs essentially involve an association of banks, retail companies and credit card providers such as Visa and MasterCard.nnBranded and Co-branded debit card programs can play a significant role in luring new consumers towards your business. Co-branded cards are also better alternative to traditional payment methods involving the use of cash and store gift vouchers.nnThrough the use of co-branded debit card programs, you can print your company’s name and logo on co-branded debit cards. Since these cards work in affiliation with popular credit card brands such as MasterCard or Visa, these cards be used in majority of the countries world-wide. This way, your business can get global exposure and you can access more number of customers.nnThese cards can also help you to improve your company’s brand image in the competitive market. They can also increase your brand’s recall value.nnA well designed and implemented co-branded card program can help you to reduce your company’s customer acquisition cost and strengthen the customer base. These overall features of co-branded card programs can boost your overall business prospects to a large extent.nnThe most important advantage of these cards is that they can be very beneficial for your customers too. They offer flexible spending options to customers. Using these cards, customers can buy products and services even if they fall short of cash.nnIn addition, by shopping at retail outlets that are in affiliation with the bank issuing the co-branded cards, customers can avail promotional schemes and discounts. This can be an attractive proposition for your customers and will help in increasing the customer loyalty towards your business.nnMany business organizations such as Forex and MLM companies, insurance firms and trade organizations have successfully implemented these generic debit card programs and reaped its benefits. Several companies in Asia, America, Europe and Middle East have profited from these branded prepaid card programs involving the use of co-branded debit cards.

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