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The Discount Wedding Gowns Really Worth The Price?

11.02.2009 · Posted in Home and Garden Articles

A bride asked me lately what the catch was with purchasing discounted wedding gowns on the internet. “It all sounds too good to be true” were her statement. At first I was surprised that she believed there was a catch then I discovered that having been in the business for years I was taking my own knowledge for granted. One time I explained the pricing methods she gave me a rye smile and uttered “So I really can get a bargain online without compromising on quality”. Conversing with her rang a bell to me that purchasing a wedding dress is, for most brides, a fresh experience and probably there are a lot more more brides who just required to be given a little insider information to realise the fantastic price cuts they can have on the internet. Below is a normal overview of how the High Street puts a price their dresses.nnThe manufacturer creates the gowns usually in a place where labour salaries are very low; China, India etc. They market the dresses to wholesalers in the USA Europe or Australia who then place their label on the dresses. every Label wholesaler, you remember the names, then increae the price and distribute the gowns to their preferred high street stores with suggested retail price rules. They never wish to make rivalry among their outlets so price cutting is frond upon.nnThe High Street now increases the price to the suggested retail price to pay for their expenses and earn a profit. There is nothing erroneous with any of that; it’s the method business works. So how come online sellers can mark down their wedding gowns very much?nnThere are a couple of areas where online distributors can make you big discounts. Primarily they can get rid of the middleman and purchase directly from the manufacturer; the disadvantage to this is that you don’t have a brand to brag about. The next discount comes from the fact that internet overheads are really low compared to running and staffing a high street outlet.nnThere is another and not quite so evident saving which is made from transport and handling costs. Internet dresses may only be shipped once from the maker directly to your door whereas a High end gown is handled two or three times before you receive it.

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