Public relations is a strategic engagement mechanism businesses, people, and organizations employ to establish mutually beneficial partnerships with the public. If a renowned public relations agency in Sri Lanka as a speacialist in the field drafts a specialised marketing strategy and uses advertising and other direct and indirect mediums to build and sustain a favorable ...

Public relations in Sri Lanka are a strategic communication process that builds relations between organizations and their audiences that are mutually beneficial. Public relations can also be described as the practice of managing communication between an organization and its audiences. By default, customers will choose a brand they know or feel they trust, and by ...

Public Relations is one of the most effective places to draw on brand campaigns and build a strong image online. Companies who have caught on to devote a considerable amount of time and money to keep on top of their PR plans, and with greater ROI, they see even greater returns. Whatever the market, when ...