Article Trunk



Posts Tagged ‘ads’

That time a ninja turtle starred in pickle advertisement

This ad features Raphael, the teenage mutant ninja turtle, brandishing pickles. It's not a perfectly on-model Raph — one commenter at YouTube describes it as "my sleep paralysis demon" — but he's perfect for the mood of the scene.

This is also a good entry in the history of advertisements described as "banned" that obviously ...

Netflix is still saying ‘no’ to ads

Despite ongoing speculation and investor pressure, Netflix is still declining to adopt an advertising-based business model as a means to boost its revenue, Netflix CEO Reed Hastings confirmed on Tuesday. The company on its Q4 earnings call again shot down the idea of an ad-supported option, with Hastings explaining there’s no “easy money” in an ...

Hulu to debut new ad formats in 2020 focused on letting users make choices, transact with advertisers

Hulu is preparing to roll out new forms of advertising this year — one which will allow viewers to have more say in the ads that plays, and another that lets the viewer engage with the brand in question, either by getting information sent directly to their mobile phone or by using QR codes. In ...

Pandora launches interactive voice ads

Pandora has begun to test a new type of advertising format that allows listeners to respond to the ad by speaking aloud. In the new ads, listeners are prompted to say “yes” after the ad asks a question and a tone plays. The ads will then offer more information about the product or brand in ...

Hulu launches its viewer-friendly ‘binge watch ads’

Hulu today is launching a new kind of ad experience that allows brands to specifically target binge-watchers — that is, viewers who are watching multiple episodes of a favorite program over a long stretch of time. These “binge watch ads” utilize machine learning techniques to predict when a viewer has begun to binge watch a ...

The State of South Dakota wants you to know that it’s on ****

South Dakota Republican Governor Kristi L. Noem spent $449,000 (more that $0.50 per resident of South Dakota!) on a campaign to educate state residents about the state's program to address its methamphetamine epidemic. That campaign's slogan? "****: I'm On It."

The slogan has been widely mocked. Noem insists that this is all part of a cunning ...

Snapchat goes after retailers and DTC brands with new Dynamic Ads

Snap today is announcing a new kind of advertising product, Dynamic Ads, that will help it to better attract ad dollars from retail, e-commerce, and other direct-to-consumer brands — a group that today thrives on Instagram. With Dynamic Ads, advertisers can now automatically create ads in real-time based on extensive product catalogs that may contain ...

Facebook’s 2016 election billboards: Buy all your elections with us!

As former MEP Marietje Schaake (previously) writes, "Can we please stop calling Facebook, YouTube, Instagram, etc ‘The online public square’? They’re ad companies. It is like calling a billboard ad a ’vertical public message’.... Pay for play, social media & search engines have created an online marketplace of ideas. Money talks." (via