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Archive for the ‘Advertising Articles’ Category

Google warns app developers of three malicious SDKs being used for ad fraud

A few days ago, Google removed popular Cheetah Mobile and Kika Tech apps from its Play Store following a BuzzFeed investigation, which discovered the apps were engaging in ad fraud. Today, as a result of Google’s ongoing investigation into the situation, it has discovered three malicious ad network SDKs that were being used to conduct of ...

Christmas ad pokes fun at Trump and kids on the naughty list

You're either naughty or nice, and these holidays Air New Zealand is focusing on the kids sitting on the bad side of Santa's list. The airline has released its 2018 Christmas ad, and instead of poking fun of itself like it did last year and the y... ...

Google to request verification for political ads ahead of EU election

11.23.2018 · Posted in Advertising Articles, Technology Articles

Now that we're very aware of how foreign interference can affect elections, Google is rolling out transparency rules for the upcoming European Union parliamentary vote. Google announced it will be requiring political ad buyers to verify themselves, t... ...

Apple’s holiday ad is inspirational, but barely includes any Apple products

11.20.2018 · Posted in Advertising Articles, Technology Articles

This year's Apple holiday ad is an animated story meant to inspire you to "Share Your Gifts," meaning your creativity, skills, and art.  It's also meant to inspire you to buy someone you love a creativity-inspiring device like the new iPad P... ...

Supermarket ad banned for being too ‘political’ becomes an online hit

11.12.2018 · Posted in Advertising Articles, Technology Articles

In April, Iceland became the first major UK supermarket to ban palm oil from its own products, in light of the severe environmental damage caused by increased global demand for the substance. The issue has been raised in a TV commercial for the super... ...

Lazy Ad Buying Is Killing The Open Web.

If you’re read my rants for long enough, you know I’m fond of programmatic advertising. I’ve called it the most important artifact in human history, replacing  the Macintosh as the most significant tool ever created. So yes, I think programmatic advertising is a big deal. As I wrote in the aforementioned post: “I believe the ...

Goop has been reported to UK regulators for ‘potentially dangerous’ claims

10.29.2018 · Posted in Advertising Articles, Technology Articles

Gwyneth Paltrow’s controversial lifestyle and wellness brand Goop is facing some adversity these days. Just a month after settling a consumer protection case in California over unscientific claims, Goop has been reported to two regulators in th... ...

Public watched opioid addict detox on big screens in Greenwich Village

The film above documents "Treatment Box," a one-day installation in New York City's Greenwich Village over the summer where passers-by could watch 26-year-old Rebekkah suffer through the horrors of painkiller and heroin detox. Anti-addiction organization The Truth orchestrated the recording and public showing of Rebekkah's five-day experience that was edited into a single long-form ...