How To Build Your Own “Cruise Control” Marketing And Lead Generation System

By: Carin Davis

Nearly everyone is pushed for time and searching for ways to control what little time they possess. The 2nd most prominent cause for not starting a direct sales business, behind having very little money, is not enough hours in the day.

This is from a lack of awareness that there are other choices than to always be spending your PERSONAL time to generate leads for your online business. If you are someone who works a normal full time position, which is usually around 40-50 hours a week, it is exceedingly hard to muster the mental and physical strength to tack on a further 20-30 hours just to try and grow a profitable network marketing business on a part time bases. When will you sleep? Eat? Spend time with the family? Relax???

Generating quality leads is the lifeblood of your direct sales business, so you must take it seriously. So, here are a few tips you can do to clear up some time in your lead generation efforts.

1. Get a website that has a capture page – the lone intention of this kind of website is to capture leads for you that have an interest in speaking with you about your internet business. If done the right way, this website feature will sort and tag each lead for you, eliminating the need to manually organize or track where they come from.

2. Acquire an auto-responder service – If you plan on keeping in contact with your leads on a consistent basis, this tool is invaluable. It sends emails to contacts automatically so you are able to create a following of people who look forward to your correspondence. You just pre-write your emails, decide on an interval, and that’s it. You never miss an introduction, follow up, or follow through communication. Consider Aweber or GetResponse to do the job.

3. Hire a virtual assistant – this is a fantastic way to sift through tire kickers and non-qualified prospects by having someone else do the Just supply a list of qualifying questions with minimum requirements to the assistant, and tell them to only send on to you leads who are genuinely interested in doing business.

4. Create content that can be used over again – By submitting quality content to targeted online websites in many places (i.e. video hosting sites, directories, article submission services) you build up the visibility of your knowledge by placing it in front of a endless flow of new traffic without having to re-submit new material. The article or video might be a month old, but to the person who has just found it; it could have been written today.

The average investment of time to effectively promote a business on a part-time basis can be done successfully on about 8-15 hours per week of constant effort.

This way you can spend time doing the things you really want to do rather than spending all of your time building a business. Many of the top income earners in MLM/Network Marketing utilize these strategies on a consistent basis because it allows them to speak to a large number of people, all pre-qualified, and typically prime to transact without doing all the hard work themselves.

Using the time you have and putting these strategies into practice is smart business planning. So, discover ways to hand over the drudgery of your online business to systems and processes as regularly as possible.

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Carin Davis is an expert at helping network marketers get thier own Marketing And Lead Generation System to grow a successful business. To see the marketing system she uses personally, visit

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