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6 Google Trends Hacks to Boost your SEO

11.22.2019 · Posted in Internet Marketing

Google search engine experiences 63,000 web searches every second! Moreover, Google shares 90.46% of the search engine market share. These stats are sufficient to ensure the popularity of the search engine.

The search engine optimization (SEO) technique is vital for your marketing strategy, and it is highly dynamic. 

The dynamic property of SEO is due to changes in search algorithms. It can be challenging to keep up with the newest trends in SEO. 

Keyword research plays a crucial role in the ranking of your business. This is where the Google Trends tool plays a significant role. Additionally, Google Trends gives content marketing strategy a boost for best SEO practices.

Google Trends gives your content a fresh look due to the usage of crucial keywords, thus resulting in improving the search rankings. This is the best tactic to augment the organic traffic to your business website.

We are here to acknowledge you about the power of Google Trends and how it can help in the holistic growth of your business. 

So, let us get started with Google Trends hacks for the search engine optimization(SEO) Companies to follow.

Essential Google Trend Hacks to Boost your SEO

Before getting started with the hacks, let us understand about Google Trends.

Google Trends is a feature that shows how many times a term is searched from the Google search engine. The stats come in comparison to the total number of the website’s overall search volume over some time. 

This marketing tool displays the relative popularity of a search term between 0 to 100 at different times.  

Where Zero means insufficient data for the search terms and Hundred means search terms is on its peak popularity. This relative comparison gives in a specific form of a line graph. From the graph, you can figure out which keyword to target during your content creation and link building.

Now, take a deep dive into the effective hacks to boost the SEO.

Discover Trending Topics

Google trends is an effective way to discover trending topics across the web, related to a particular niche. Additionally, you have an endless list of ideas to curate fresh content. 

It adds wings to your content marketing team by regularly giving them exciting topics every week.

Google trends help in uncovering the quality trending topic keeping SEO and content relevancy intact. You can filter the bandwidth of your search by adding parameters like location, niche, period, etc.

Options and potential of Google Trends are like an open sea. You have to explore the ability of this tool to work things out in your favor. 

Analysis of Phrases and Long Tail Keywords

Every niche has a universe in its own and has a myriad of keywords. The keywords associated with the niche are in practice everywhere. If you are also going to use the same keywords, it may lead to redundancy.

In such a case, try implementing long-tail keywords to get a comparative advantage over your rivals. 

Google Trends help in suggesting the FAQs and relevant news for different niches. Such a tactic can help in creating the authority of your website over your rivals.

Precise Keyword Analysis

There is no doubt that long-tail keywords are meant to boost your online presence. However, the short keywords will always be the king of SEO. Google Trends makes us discover influential keyword options in various categories. 

Keyword analysis comes in charts and tables. It is easy for a user to read and understand the data quickly and thus improving the decision making power. 

It keeps your abrest with the latest changes in the dynamic demand of the users. In this way, you can keep your content fresh, and it resonates with the demand of the users.

The idea is to incorporate the right keyword in relevant content while understanding the demand of the users. You have to be dynamic in your business strategy to boost SEO.

Explore Search Types

One of the core principles that help in propelling the SEO results for your business is in search type analysis.

Nowadays, businesses want to bifurcate the customers based on their personal choices. Keyword search plays a crucial role in this tailor-made approach.

Google trends divide the audience into five major classifications. Namely, web search, image search, YouTube search, News search, Google shopping.

These categories open different doors for endless opportunities. Plus, these categories require different keywords, and it is necessary to adjust or tweak the overall tactic based on the dynamics and the preferences of the audiences.

In the long run, it is for sure that you will reap higher rewards and ROI for your business.

Outlining and Scheduling

Make the best of your blog posts and other relevant content, it is critical to embed strategic plans to your content planning, creation, and publishing efforts.

As a business owner, you should be aware of the best time to publish various content articles. 

Google Trends makes us aware of the keyword ranking on across the year. Once you get the gist of the keyword ranking based on time, season, or month, it is apparent for you to schedule the posts.

Optimization of Multimedia Content

Apart from blogging SEO, multimedia posts like images, videos also require SEO.  

The metadata is necessary for SEO for search engine crawlers to scan the data effectively.

Metadata is the packet of information storing vital information about any file.

Google Trends plays a role and help in metadata optimization related to multimedia. 

Adding relevant content for your images and videos help in efficient optimization, and it is highly likely for your content to rank higher in search queries.

Conclusion 

Google Trends is a robust tool that can transform the way you craft your content. Content optimization leads to website optimization and drastically improves the search engine result. 

The art is to strategically deploy all the techniques to get the maximum output of your efforts.

What are the strategies that you use for boosting SEO? Did we miss something? Comment below and share your thoughts with us. Happy reading.

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