What You Need to Make It In Event Management

By: Gen Wright


Event management is the art of balancing many, many things at once while putting up a brave face through it all. You will have to work trough tremendous amounts of pressure at times but the rewards are exactly that good. So what does it take to make it in the management business?

Just like in any other business and many other things in life, you need perseverance. You need perseverance to work through the work pressure and to keep yourself from getting frustrated at the 'human factor' all the time.

The human factor is a major problem in any kind of event management. Since you are essentially bringing many diverse services together, you will be charged with overseeing many different groups of people. The electricians, the decorators, the caterers and lots of other such people. In such eclectic mixes of people, things are bound to go wrong and they usually do go wrong in multiple numbers all the time. You need to have the patience and the presence of mind to avoid having a breakdown at these points and think your way out of it fast. Thus, you need to understand that no plan is ever foolproof.

Planning is an integral part of event management. You have plan to take everything into consideration including multiple failures and delays, which seem to be the only things happening like clockwork when you are down at the field. Your planning should have multiple backups and should be flexible enough to accommodate multiple plan changes.

Thus, you have to have a flexible mentality to make it in event management. You need to be able to think outside the box and make decisions that no one else can make. Thinking things through and thinking them in a way that no one else does will help you make your mark on the industry. Thus you must be able to think creatively about all the challenges that you will face when managing an event. You can also rest assured that each and every client will want something unique and if you can give it to them, you will be a hero and someone who gets all the great paying gigs.

Handling your client is something that you have to learn very well. Even if you can't make something as unique as your client wants, you can always convince your client that it is really unique. Thus you have to be able to talk to people.

Keeping the channels of communication clear will help you maintain your command over affairs and make sure that everyone has understood exactly how to do things. If you confuse the people working under you, your event is going to go downhill very fast. Event management is also about having the right contacts, and being a good communicator will help you with this. Talk to the best people in the business and maintain a good rapport with as many as you can.

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