The first thing people usually notice when they visit a website is how well it is designed. First impressions have to be good to ensure they like what they see and stick around to read more. The tips below can help you avoid this.
Be careful with your color schemes while designing your site. Make text visible against the background hues. Dark text on a light background is the easiest for your visitor to read. If you aren't sure if your color scheme works well, show it off to a friend for some feedback.
Speed is vital online, so be sure your pages load quickly. If a visitor has to sit and wait for several minutes while your pages load, they are almost certainly going to click away from your site and go somewhere else, and they probably will not come back to your site.
Consider investing the time and cost to use Adobe Photoshop software to enhance your website. Even without professional training, a web designer with a good grasp of Photoshop can turn out attractive, useful websites very quickly. If Photoshop is not something you have access to, then being able to create a good site could take some time.
A search function should always be included when you develop a site that is very large. At the top right of every page in your site, incorporate a search box which will let visitors search for a term that appears on your site. You can get free search boxes from Google or FreeFind.
Try using readable and professional-appearing fonts. Check out a site's fonts to rate it's professional quality. Avoid silly, bubbly or hard to read fonts and especially avoid obscure fonts that may not be supported by all browsers. If a site visitor has not installed a certain font on his or her computer, it may display as a default font. This could cause it to look bad.
A newsletter can help you to get more repeat visitors to you website. If your clientele are able to register at your website for information about product news or highlighted happenings in the near future, they're more likely to keep visiting. Put a form for registration on a sidebar or somewhere visible, yet not interfering with the page's purpose. Make sure you only send off the newsletter to people that want it, or you're sure to find yourself in some trouble.
As mentioned earlier, in order to produce attractive websites that work properly, it is important to have a good knowledge of standard web design concepts. There are a great deal of available resources, which makes it difficult to find an appropriate place to start. The article listed above is a great start to the basics of proper web design.
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