Presentation folders can help you create that positive image. Since they are the first things that your target clients will see before they could even read your brochures, booklets or flyers, your presentation folder printing should be carefully planned to reflect a good impression.
Presentation folders are simple yet professional collateral that your company shouldn't be without. It has your company's name and logo, as well as other important information that your clients should know about your business. They are often used to hold company marketing collateral such as brochures, flyers, presentation materials, press releases, among others.
Presentation folder printing is very effective marketing strategy because it provides you with an image of a well-organized, professional, and qualified business that is serious in its offer of quality service. Just like a well-dressed company staff, your presentation folders create a great impact when done right. Much like your business cards, your folders define your image and identity.
Although they may not be the end all and be all of your marketing campaign, your presentation folder is indeed a worthy addition to your marketing arsenal. As an accessory, they can help you a lot in getting your target clients to consider purchasing your product.
Here are a few examples of folders to help you put new twist to an ordinary presentation folder to get your target clients' attention:
Large Format Presentation Folders The principle of designing such folders is to make them look larger than life. Just like what you did with your large format posters, create your presentation folder printing to appear larger than the standard and ordinary size. A little bigger would help it to stand out from the other folders presented by your competitors. And since your size is overwhelming, choose a design and graphics that would be as big as your folder.
Business Cards In Your Folders If you have an important meeting coming up, or you simply need to submit a proposal or other information to a potential client, the presentation folders with pre-cut slots for your business card is the way to go.
When you put your business cards inside your folder, you are marking your territory. Your business cards would help your recipients to match your company with your folder. Your meeting or presentation may just be one of the many times that you'll be meeting with the clients, so make sure that they remember who you are.
The pre-cut slots inside are provided to fit a standard-sized business card. If you want to be unique, ask your presentation folders printing provider for a different slot that can hold your unusual business cards. They'll be able to help you have the right package for your folders.
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