Mastering Online Network Marketing, How Long Does It Take?

By: Bob B Howard


New network marketer asked me recently how long it would talk them to learn all there is to know about network marketing. He suggested that it make take 20 or 40 or maybe 60 hours. For those that have been doing this for a while you will probably be taken back like I was when I first heard this question. The answer is you never learn all the techniques. First, the number of ways to market is countless. Just coming up with a list would take a while. Second and more important is however you do it today most likely is not the same way you will do it six months from now.

This question led me to want to write this article. There are so many ways to market I will start by listing the most popular was that are used today and then pick one to focus on details. Some of the most popular ways to market online is to use the social networking sites such as Facebook, Twitter, LinkedIn, BetterNetworker, Myspace or Youtube. There are other less popular ways because of cost and complexity such as Pay Per Click or PPC, Banner Ads and Writing articles. As you may imagine each of these is very unique just as each web site or each book you read is different..

Just to understand how much detail there is to learn one technique I will pick one of the most popular ways to market which is Facebook and explain one way it can be used. The second most visited site on the Internet is Facebook with the most visited being Google. Additionally Facebook is growing fast than any other website on the Internet today. With Facebook, after you have created your account, you want to begin to invite people to be friends that are in your target market. A good place to start is to search for groups of companies that are competitors to the one you are affiliated. Join those groups and start to invite friends. You have to be careful to not invite too many friends to quickly or Facebook may flag you. A good rule of thumb is to invite 50 people at a time. More than that can get you in trouble. Be consistent in do this and your list will grow.. In a few weeks you can have almost 1000 friends as long as you are consistent and do it every day.

Once you have grown a list of this size you will want to get as many as you can to optin to your web site. The key to making this happen is to help your friends and in time they will be come customers. A very easy way to start when you are new is to invite your friends to free training webinars. For example, how to get your web site on the 1st page of Google for free. Do you think people would want to register for that? Of course they would. This kind of invitation will get lots of interest and you will begin to grow your list.

The next step is to contact the new prospect and asked them how they enjoyed with free webinar that you gave them. by doing this you are beginning to build a relationship with them and building trust. Relationships take time to build and will not always happen right a way but some will and some will take some time. This can be enhanced by you making comments on their status updates or on their pictures over a period of time. People like to do business with people that they like and this is when you build that relationship. In time some will attend your webinars and in time some will purchase your products or join your business. How fast it happens depends how how well you build your relationship with that prospect.

This was a very brief look at this one method but I think you can see how this could be a very large task to understand in detail. It will not happen over night but it will happen over time as you build relationships with your Facebook friends. Also notice that Facebook was only one method and there are twenty just in this one category of social marketing.

As you can see from this one example, there is so much to learn about marketing online you can appreciate that this is a very large endeavor and one that will take a long time to master. I realize that the new network marketer that asked me how long it would take did not know what he was asking but when I had some time to think about his question, I realized that I have learned so much I take a lot of what I know for granted. Sometimes there are questions that take you back and this is one that did it for me.

Please let me know what you think about this content. I welcome all comments. I hope that it helps you to be able to attain what you want out of your business.

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Mastering network marketing is a life long task. To learn more about me, visit my blog .

Bob Howard
813-964-7389
BobHowardMarketing.com

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