How To Use Forums To Market Your Home Business

By: Carin Davis

How do I find more quality customers for my home business? This is the biggest problem home business owners have. Generating leads is often the most difficult part of any online business and without leads there is no way to ensure growth in the future. Having a website is the first step to getting new clients and customers but you need to be able to get tons of people to your website in order to generate the kind of traffic you need in order to make consistant sales.

Social networking websites present an excellent opportunity to point traffic to your website. You can blatantly pitch your product or services on sites like Facebook and Twitter with a few short words and a link to your website. Even better than a blatant pitch for your product might be an article regarding a similar subject that people are interested in, at that time you can hook them into visiting your website in that manner. A lot of these websites have forums where you can go to help other people who are looking for your expertise or services.

As an example, let's talk about someone who sells cleaning products online. You have first class stain remover that you want more people to discover, so who better to sell to than someone looking for an answer on how to get oil out of their husbands work pants. The wife goes to google or yahoo to get the best remedy. The search engine lists all the results for her question and includes websites like Answers at Because someone else has had a similar problem and successfully used your product to remove whatever stain they had she is already sold on you and moves forward to purchase your product.

It really can be that simple to get customers. If you want to use forum marketing as a way for you to generate leads and customers, you have to find as many forums as you can that are related to your product or service and start posting topics or help answer questions other people have asked. If possible, it is a fantastic idea to have friends and relatives who have used your product to post as well, telling their success stories in their own words. Word of mouth has traditionally been the best way to promote yourself or you products, but with the internet and using forums you'll be able to reach thousands of people without ever leaving home.

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Carin Davis is a master at teaching others the art of forum marketing. To see how she helps people generate 20+ leads a day using forums and other marketing techniques visit,

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