How Does Alexa Work?

By: Sneha Shah

As we know there are various options available which can replace Alexa but the real fact is that it is a very beneficial web service so nobody tries to replace it. This service is also believed to be one of the services related to statistics and website ranking which have information on thousands of websites all over the world. By reading this article you will get information about how Alexa can be used by an individual for better SEO, online marketing or some other type of research.

So the most important information we need is to get information about Alexa. The service has been working since the year of 1966. First the users have to download the toolbar of Alexa. With the help of the toolbar one can gather statistics on different websites and with the help of the statistics Alexa can be executed. The model is however quite strange because ranking is incomplete and biased.

It is true that it offers some results which are quite unusual but still Alexa is very useful. For beginners, just type the name of the site in the field for search and then stats of your website will be in front of you. Although it is possible that the stats are not completely correct but they are still very useful. You can find your Alexa traffic rank and page rank with the help of SEO on your web page. Also, many people believe that smaller is better. The number of tools provided by Alexa is quite because of many reasons. With these tools you can compete in a better way.

You can use the stats provided to you by comparing them with the stats of your competitor to obtain the comparison stats including data and graph. It can be used to collect useful information. In addition to this, Alexa also gives you a back links list which can also prove beneficial for you. So check out the working of Alexa and implement the ways to increase the Alexa Ranking for blog and websites now!

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