Home Staging: Enhancing the visual impact

By: Rakhi Kaptiyal


It is possible that they have already seen many before and would also consider a lot of them after viewing your house. Having so many options to choose from, it is of utmost importance to focus on a dramatic home staging, thus enhancing the visual appeal of your house. Home staging has a huge role to play in attracting the buyers. Rather it has more important role to play other than appealing the prospective buyers.

A home staging professional’s first job is to make the buyers feel homely in the new house. The latter should feel the coziness when they see the home for the first time. The professional with his creativity should be able to appeal to the memories and evoke the emotions of the buyers. The aim should be to make the ambience cling to the memories of the buyers even after they have viewed several other houses.

A home staging professional should begin with the entrance. When the buyers drive up to the property, they should start having the taste of the homely feeling. It is important for them to feel an attachment with the property from the very first step. This can be achieved through cleaning and clearing the walkways and driveways, cleaning windows and sidewalks, and through strategic landscaping.

Bright entrances with shining doorways always create the first impression in the buyers’ mind. The doorways can be made visually dramatic by strategically planting flower plants or placing fresh bouquet of flowers. The more visually appealing they are, the more they will stick to the guests’ memories.

Unknowingly, many buyers feel a certain attachment to some specific decorations, designs, ambience, get ups and accessories. These features trigger their memories for no specific reason. It may be due to some previous associations with family moments, great memories, or their birth place. People’s decision, their ideas and mind set ups are also shaped by the memories of growing up.

It is undoubtedly difficult to cater to each of the clients’ needs and requirements while home staging. It is absolutely impossible to meet each of their “home” desires and accordingly set up the ambience. However, a professional can always try his best to serve the dreams and likings of his clients. One can definitely make some general updates on the house based on the target market. Consider, for instance, that your target buyers are the senior citizens, and then some simple addition of sports, golden movies, and music can make them feel connected to the home. One can also add some vintage designs or old furniture to offer a nostalgic feeling. If some youngsters are flocking to the city then you are required to accordingly shape the home. Whatever be the case, the visual appeal is indispensable to strike a fair deal with the buyers. Home staging plays an important role in creating the impression in the minds of the buyers and to take them away from buying any other house.

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