The chaos that occurred last year in the wake of Google debuting their Penguin program altered the way people though about their internet marketing and their SEO. It didn’t take them very long to realize they needed to change the way they approached web content, most of the shortcuts and tricks they’d used in the past would no longer work.
It’s great to see so much awesome content popping up on the internet. Surfing the web and doing research is so much easier and more efficient than before. The only downside is that some webmasters have become so obsessed with creating great web copy, they’ve forgotten some other, equally important SEO basics which prevents them from rising to the top of the ranking system.
Yes, You Still Need Keywords
Granted, some of the ways internet entrepreneurs can’t get wild and crazy with the keywords like they did in the past, but that doesn’t mean keywords aren’t important. They are and will always be. If you don’t have any keywords in your web copy it will be impossible for to properly classify your site. Keywords aren’t something you can afford to ignore. You just have to be smart about the way you use them.
The first thing SEO Copywriting Services will remind you of when it comes to creating web copy and guest posts for blogs will be that most searchers use these type of keywords to help narrow down their internet searches, increasing the chances of finding what they’re looking for. For example if a person needs information about plumbers, it’s unlikely that they’ll simply type in plumbers; they’ll use something like plumber bathtub Kansas Lawrence.
While the long tail keywords might increase the chances of the searcher finding what they look for, they also make SEO Article Writing a headache. It’s very difficult to smoothly incorporate most long tail keywords into content.
There’s a solution. Instead of forcing the long tail keywords to fit into the web copy, making it nearly impossible to read, you should look for other, more organic places the keywords can be used. Use them as tags for your blog posts, place them near your website’s navigational links that haven’t been worked into the content, and attach them to the captions for pictures and videos you’ve posted to your website. Google will find and identify the long tail keywords, and you’ll have content that reads smoothly.
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Being the most skilled among many online article writers , Mark Long serves for a top online content writing services company, he always well tune himself and keep him updated with modern trends and changes in content writing Industry and SEO.
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