Beware of Deceptive Advertising Claims for Gas Saving Devices

By: Scott Siegel


With the price of gas at record levels, a host of fuel saving products are being advertised. If you do a search for the key words "fuel saving devices" google will find 1.5 million pages as a result of the search. It never ceases to amaze that so many unscrupulous individuals try to take advantage of specific situations in order to scam you out of your hard earned money. And that is exactly what these gas saving devices are, scams.

This current scam is aimed at taking advantage of consumers overwhelming need to lower their gas costs. These scam artists are trying to convince you that a fuel saving device installed on your vehicle will somehow miraculously cut your gasoline usage 20 to 30 percent or even higher. The Federal Trade Commission has done thorough testing of gas saving devices. From this extensive research comes this advice.

The FTC (Federal Trade Commission)) warns you to be very wary of any fuel saving claims for devices or additives. They have never found any fuel saving device that significantly enhances fuel economy in any way!

There are some general themes and methods to the fuel device advertising strategy. Here are a few to beware of:

One popular deceptive advertising scheme is this: the ad claims "This gasoline saving product enhances gasoline economy by 20 percent." Like that example gasoline saving devices claim increases in economy up to 25 percent and sometimes even higher. The Environmental Protection Agency has thoroughly tested, researched and evaluated more than 100 supposed gasoline saving products and additives and so far has not found any one of them that significantly increases gas mileage. In other words non of the gas saving devices work. In some cases, the test data showed that "gasoline-saving" products actually could damage your engine and could cause an increase of gasoline exhaust emissions. That could cause your vehicle to fail some state required emissions tests and that could cost you even more money.

Another deceptive advertising method used are ones that are based on great and glowing testimonials from satisfied consumers and drivers. An example: "After putting your product on my vehicle, I saw that I started getting an extra 6 miles per gallon of gas." Don't rely on some amateur drivers claim to justify spending your money.

These advertisements use glowing testimonials by satisfied drivers as their proof that their device works. No consumer has the equipment or the ability to test for precise changes in gasoline mileage after installing a fuel saving device. Even if the consumer had the right equipment the conditions and the environment in which they could test the product could not be adequately controlled.

Many different variables affect fuel economy, including road, weather and traffic conditions, and the vehicle's condition. As an example, a driver sent out a letter praising a "fuel-saving" product. When the device was installed, the driver also had his car put through a complete engine tune up. Of course the tune up is not mentioned in the letter. The increase in gasoline mileage attributed to the "gasoline saving" device was most likely a result of the tune up alone. Since the advertisement with the testimonial did not mention this, other drivers could not have known that.

You have now read of a few of the deceptive methods that companies selling gasoline saving products use to convince you to buy their product. Unfortunately there are many other deceptive methods used. Those companies are taking advantage of high gasoline costs which require drivers to seek any way to lower their gasoline costs. Don't become a victim of these deceptive practices. Don't forget, if it sounds too good to be true, it is! Buyer beware!

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Scott Siegel has written a 143 page manual of automotive industry insider secrets on saving gas and dollars at the pump (beatthegaspump.com). Visit us to learn how you can get better gas mileage. Find out how to increase gas mileage.
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