If you run a business, you know that managing your affiliates can be a difficult task. When your business is small and you are acquiring your first few affiliates, things are rather simple, and simple systems of organization are sufficient. However, as your business grows, so does your need for more efficient and advanced forms of affiliate management. That doesn't mean that it can't be simple, though! Keep reading to find out how you can manage up to a thousand affiliates (and beyond) with ease!
Accelerate Your Time - Using Excel to Your Benefit
The limitless nature of Microsoft Excel for business purposes is amazing. It's not just for your expense report. You can keep lists of affiliates, categorize them by business type utilizing the sheets method, color code them to keep track of important details, and store all of their information in one easy-to-read place. Additionally, you can set up mail merges so that you can send mass emails and communication to your affiliates. Want to download data from other sources and online tracking systems? Nearly all of them are compatible with Excel so you can extract the data right into your spreadsheet. Take some time to fully research Excel capabilities and start playing with a few clients to see what works for you. You will soon be able to filter, categorize, and do proper and easy affiliate management.
Proper Email Client - How to Choose the Right One
All businesspeople know that communication is key. If you can't communicate efficiently and effectively with your affiliates, business grinds to a halt. Make sure that your email service provider has key features, such as mass email settings, organization and filtering systems, folders to keep everyone in their place, and a way to quickly and easily view messages from one particular affiliate or type of affiliate. You also want to make sure that it supports HTML and mobile browsing, as that is incredibly important in today's on-the-go society.
Throwbacks - How Old Systems Can Save You Time
It may seem archaic in today's electronic world, but keep files. Yes, manila, physical, hold-in-your hand file folders. While this may seem like a pretty labor-intensive way to manage your contacts, you'd be amazed at what having a hard copy of their information, basic services, how they relate to your business, and the like can be. Essentially, each file should be for a client, and in that folder will be their company profiles. You then would organize these folders in drawers or with sections within the drawers as best suits your needs, for instance, "vendors" or "accounting and finance". If that trusty computer crashes, you'll be glad you have a way to contact affiliates without having to worry that their information is unattainable.
While there are certainly a plethora of ways you can do effective affiliate management, these three simple tips will get you off on the right foot. As your business grows, your need for additional and more advanced methods of organization and tracking will become necessary. However, if you can manage data associated with your affiliates, contact them all, and easily access their profile and information regardless of your technical capacities, you will be well on your way to saving yourself time and frustration in the future.
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Lina Stakauskaite works at Click2Sell (www.click2sell.eu) Affiliate Programs Network. Sell digital products online and run your affiliate program. Accept payments via PayPal, Google Checkout or direct credit card payments. Get paid instantly, provide easy payment options for customers, recruit and manage affiliates successfully. Visit Click2sell.EU
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