Everyone wants to know the perfect ways to get traffic to website. As an internet marketer, it's absolutely essential for you to know the basics of organic or natural search engine optimization. Organic SEO, aside from being cheap, can also guarantee long term, if not permanent, inclusion in the listings of the most popular search engines online.
Knowing the right keywords
The first things you need to invest in as a website developer or an internet marketer are the right keywords. Keywords help you get higher rankings in any search engines because crawlers recognize words or text. When someone uses a search engine to look for a website, they use a string of keywords. As an internet marketer, you can choose a keyword that's not so popular, but can get you top rankings in searches, or keywords that have the most hits. This might not get you on top of the list, but sometimes, it's enough to simply be included in a popular query listing.
High quality articles
Now that you've spotted the right keywords you want to target, the next step is to compose the text on your website. Make sure that you still keep your articles reader-friendly even while you're using the keywords you've researched about. Don't cram your articles with too many keywords either because it'll make the text look spammy and unattractive. Keyword-congested articles are also surefire ways to get you permanently banned from search engines.
Simple but navigable websites
Contrary to popular belief, flash animations and frames actually make you rank lower in search engines. This is because these elements make it harder for crawlers to navigate through your website. Once a crawler is trapped in your site, it won't be able to go to other web pages. It doesn't matter if you've optimized all the text in your website with keywords. It won't be recognized by search engine crawlers if it's on a floating frame or a flash presentation.
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