10 most important things not to do while link building for your website
1. Donít do too many submissions in directories.
While submitting your website to directories, be careful and donít submit it to too many directories. In 2006 and 2007 Google has filtered many web directories manually to reduce the weigh on directories. Many of the directories out there today are not good and they are still operating as a link far. In real they are not going to deliver any real value to your website but it may harm your website as Google can see it as a bad neighbourhood.
Another reason for not to submit your website in too many directories is that Google can see this as a effect of SEO process and if they find out that you are trying to do optimization for your website Google might ban your website or de-index your website.
2. Donít make too many links from no follow back links
When webmaster put no follow on your link, then you really get link back but original website will not pass any real rank juice or authority to your website. So itís equal to 0. Still you get a link but with no real value to your website. It might bring some traffic to your website but in terms of ranking or Google page rank increase it will not serve any value at all.
3. Donít use same title and description while submitting in directory
When you submit your website to many directories, try to use different title and description every time. When you use same title and description, it will create duplicate content and when spider find that your website is linked from many website with same description and title it looks like automated submission. So even if you do manual submission it will result in automated submission and finally you will get your self banned from Google and other search engines.
4. Donít use same anchor text in all link building.
When you start link building, plan your keywords carefully. And donít do link building for only 1 keyword as it might create problem later on. Search engine have particular thrash hold for particular keyword or anchor limit. When your back link anchor text reach at that limit or cross that limit Google will remove your from top ranking and put you far behind in search result. So be careful and not to put too much weight on only one keyword.
5. Donít link to a website which Google cache is older then 2 months
By saying this I mean, donít link to such a website because Google spider is not coming on this website too often. As you can see that Google has got cache 2 months older that means this website is not updating regularly or there is no good contents or Google has banned this website. Or something is wrong with this website in eyes of search engine. So better not to link to these websites.
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